Cape Classics was established by Andre Shearer in 1992, with a mission of bringing the crème de la crème of South Africa's then-fledgling boutique wine industry to the American market. In 2013, Cape Classics expanded its portfolio to include wines from France, and now proudly represents 22 of the finest estates and labels from the regions. Cape Classics’ mission is to provide a unique range of selections that are exciting and delicious and that offer outstanding value.
We currently have distribution in the 50 states, and our key national partners include the Darden Restaurant Group (Seasons 52, The Capital Grille, Yard House), Legal Sea Foods, Fleming's, Walt Disney World, Trader Joe's, COSTCO, Cost Plus World Market, Wegmans and Whole Foods Market.
In our pioneering days, apartheid-related political tension translated into an often-hostile American market for South African goods. We embraced honesty and integrity in all that we did, coupled with a tenacious, "can-do" attitude that enabled us to succeed through those initial struggles and challenges. The same ethical principles that guided us then continue to shape the way Cape Classics conducts business today.
As an organization, we stand for proficiency and professionalism, and we maintain consistently high standards of excellence. We deeply value the personal relationships we’ve established over the years, and we treat our customers, suppliers and employees with the utmost courtesy and respect. Proud “social capitalists,” we strive to make a positive impact on our community through our work, and we support sustainability by partnering with wine farms and growers who espouse environmental preservation and holistic farming practices.
In addition to receiving the "Best Wine Importer" accolade in Food & Wine magazine's Wine Awards, Cape Classics was the focus of a 'Spotlight On' feature in Robert Parker Jr.'s The Wine Advocate, and has been hailed a "Name You Can Trust"/"Reliable Importer" in Food & Wine's annual Wine Guide for ten consecutive years. Through our award-winning portfolio, we are pleased to continue to contribute to South Africa's emergence as a wine producing nation worth toasting. Cheers!